The Healthy Choice
When it comes to quenching your thirst, nothing does it better than convenient, healthy, safe, zero calorie bottled water. It’s the smart beverage choice.
When looking to make healthy lifestyle choices, one of the simplest changes you can make is to drink water instead of less-healthy sugary beverages. For those who want to eliminate or moderate calories, sugar, caffeine, artificial flavors or colors, and other ingredients from their diet, choosing water is the right choice – whether from the tap or in a bottle. Bottled water is the smart decision and a healthy choice when it comes to you packaged beverage options.
- According to the Institute of Medicine and the American Journal of Preventative Medicine, one-third of American adults are overweight and another one-third is obese. And, over the last 30 years, children’s obesity rates have climbed from 5 percent to 17 percent.
- Drinking zero-calorie beverages, such as water, instead of sugary drinks is regularly cited as a key component of a more healthful lifestyle. Promoting greater consumption of water from all sources, including bottled water, will support the efforts of communities striving for a healthier lifestyle.
- With the United States facing high rates of obesity, diabetes and heart disease, drinking water – bottled, filtered, or tap – is always a healthy decision. Convenient access to bottled water as a healthy alternative to sugary beverages helps consumers make better choices.
IBWA is also a proud supporter of a collaboration between the Partnership for a Healthier America and PHA Honorary Chair First Lady Michelle Obama to encourage Americans to make an easy choice to help improve their health and well-being every day: drink more water. Click Here to learn more about this important campaign.